Hey, I’m Blair.

Design is my background, storytelling is my thing, and after years of watching small businesses hustle for attention, I've picked up one lesson that stuck: good branding isn't just about looking pretty. It's about being memorable, in a good way.

I've gotten to work on some fun projects along the way, from nationally-known ice cream brands to luxury and boutique hotels to nonprofits doing meaningful work, and every single one taught me something new about what makes people actually care. These days, I focus on helping smaller brands get that same kind of attention, minus the massive budget.

When I'm not knee-deep in a brand deck, you’ll find me tucked in my local coffee shop sketching ideas, browsing the shelves of a second-hand bookstore, or defending the em dash and Oxford comma like my life depends on it.

check out my work

  • 1Hotels, Badass Patches, Bar Clara, Be DTLA, Bert Driver Nursery, Blackstone Brewing Company, Boil Boss, Breaux Bridge, Brooklyn Winery, Caffe Luxxe, Carey Davis Campaign, Chicago Winery, Christina Gamache-Author, District Winery, Drifter Canned Cocktails, Dunleith Historic Inn, Financial Concepts, Firecracker Marketing, Franklin Distillery, Habitat for Humanity, Häagen-Dazs Ice Cream, Hemp Brothers, Here & Now DTLA, Honky Tonk Central, Hotel le Marais, Hotel Mazarin, Hotel Per La DTLA, Hotels Above Par, HPS North America, Hunni Soju, Iris Networks, JumpCrew, Karen Spiegel Campaign, Kickin’ Crab, Krispy Kreme, Little Palm Bar, Living Foods Hawaii, Liva Chicago, Maison DuPuy, Nashville Brewing Company, NeonFrog, Ole Orleans Wines, Palmer Home for Children, Parmigiano Reggiano, Per L’Ora, PMD Media, Reliant Realty, Remington Hotels, Rippy’s, Salt Point Canned Cocktails, Sam’s Sports Grill, Saturn Materials, Schönox, Sky Rock Sedona, Soulshine Pizza, Southern Coffee Services, Sperry’s Steakhouse, Squadron Dope Gear, Squadron Posters, Tall Boy Marketing, Terrene SF, The Burlap Room, The Estate Yountville, The Flamingo Resort, The Hideaway Beverly Hills, The Jung Hotel, The Lazeaway Club, and Tootsies Orchid Lounge, just to name a few.